Press and Releases
Selected coverage of our journey to provide growth
data infrastructure to the world
Top 5 countries for soft-launching hyper-casual games
Jan 12, 2019
Hyper-casual games have some unique advantages over other genres when it comes to soft launches. Their minimal designs often require little-to-no localization for international audiences, and their largely ad-based monetization strategies, mean CPIs can be more than 10-times cheaper than other game genres.
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Tenjin Named a Snapchat Partner for Mobile Measurement
Oct 26, 2018
App marketers can now apply Tenjin’s user-level attribution and analytics services to Snap Ads, Lenses and Story Ads campaigns.
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Tenjin Partners with Looker and Chartio to Bring Advanced BI to Mobile App Marketers
Feb 21, 2017
Enabling marketers to focus on their Mobile-First B2B campaigns, Tenjin has announced a strategic partnership with B2B data provider Chartio and data applications platform Looker. Tenjin, a mobile marketing start-up, will team up with Chartio to…
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7 Predictions About App Marketing
Jan 24, 2017
App marketing is one of the most competitive and rapidly changing fields that marketers can get into in this day and age. It requires a skillset that includes both creative strategy and data-driven methodology, as well as the curiosity to ask questions that others might not even think of. But more than anything…
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Tenjin gets $2.5m in funding to expand mobile marketing infrastructure
Jun 13, 2016
Mobile marketing infrastructure provider, Tenjin, has received $2.5m in funding led by NetEase Capital, and angel investors Herman Yang and Waikit Lau. The company says it will use these funds to expand and simplify its mobile marketing infrastructure to add more control over data.
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